Brand Identity Essentials
By:Kevin Budelmann,Yang Kim,Curt Wozniak
Published on 2010 by
Design terms are often used inconsistently - or just as bad, interchangeably. This leads to confusion for designers as well as clients. New in paperback, Essential Elements for Brand Identity lays a foundation for brand building, defining the tools and building blocks, and illustrating the construction of strong brands through examples of world-class design. It is a one-stop reference for connecting visual design elements for logos to branding concepts, and demonstrates core identity design principles through clear organization and a variety of sources and examples. Through a cohesive structure that explores broader concepts in relation to graphic identities, identity programs, and brand identities, Essential Elements for Brand Identity links formal design concerns with business issues. Design students and seasoned brand managers alike will appreciate the pragmatic relevance of its content and be inspired by the representative body of work collected and presented throughout the book.
This Book was ranked at 14 by Google Books for keyword logos redesigned how 200 companies successfully changed their image.
Book ID of Brand Identity Essentials's Books is yTI4xVI1MhQC, Book which was written byKevin Budelmann,Yang Kim,Curt Wozniakhave ETAG "si7h8AiT+qk"
Book which was published by since 2010 have ISBNs, ISBN 13 Code is 9781610580687 and ISBN 10 Code is 1610580680
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Book which have "208 Pages" is Printed at BOOK under CategoryANTIQUES and COLLECTIBLES
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